The track gained massive international fame through "speed-up" and remix versions on social media, often used as a background track for high-energy or dance-related content.
As of early 2026, Turan Şahin remains active in the Turkish entertainment scene. He hosts a YouTube talk show titled , where he interviews other prominent Black Sea musicians like Selçuk Balcı and Volkan Arslan. Turan Şahin – say2me – Booking and Management Turan Ећahin Ya Ben
The song blends traditional Black Sea folk elements, such as the kemençe (fiddle) and bağlama (lute), with modern pop rhythms. with modern pop rhythms.