: How the company predicts which employees are about to quit. Chase Bank : Predicting mortgage risk and prepayment.
Siegel uses over 180 case studies from major organizations to illustrate these concepts: Predictive Analytics: The Power to Predict Who ...
: Using "uplift modeling" to identify which voters can be most effectively persuaded. : How the company predicts which employees are about to quit
This book is available in several formats, including paperback, hardcover, and audiobook, from various retailers: Predictive Analytics: The Power to Predict Who ...
Written by former Columbia University professor and founder of Machine Learning Week, Eric Siegel, this bestselling book provides a non-technical introduction to how machine learning and big data are used to predict human behavior.
Predictive Analytics Basics: 6 Introductory Terms & 5 Effects
The complete title of the book you are referring to is by Eric Siegel.
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