Bajaj Auto Ltd. has launched its flagship CSR initiative, Bajaj Engineering Skills Training (BEST) Centre, to skill engineering students in emerging areas of manufacturing technology.
As part of this initiative, SASTRA-BEST (AICTE approved and ASDC certification) Centre is being established at SASTRA Campus, Thanjavur to skill, up-skill and re-skill the modern workforce required for the industry.
The Ministry of Heavy industry (MHI) is concerned with the development of the Heavy Engineering and Machine Tools Industry, Heavy Electrical Engineering Industry and Automotive Industry and administering the 40 Central Public Sector Enterprises (CPSEs) and their subsidiaries and four autonomous bodies.
The objective of this collaborative ecosystem is to skill/re-skill/up-skill diploma/engineering students/industry personnel in cutting-edge technologies to further improve their career prospects and to cater for industrial requirements.
The statistics are beginning to catch up with reality. While women over 40 have historically seen a sharp drop in representation compared to their male peers, recent years have seen a "ripple of change" turn into a wave.
: Icons like Jodie Foster (62) have breathed new life into major franchises like True Detective , and Kathy Bates (76) has successfully led the network hit Matlock . The Power of the "Sisterhood"
A key theme in this modern era is collaboration over competition.
: Actresses like Naomi Watts (57) and Nicole Kidman (58) openly celebrate their 40-year friendship, using their influence to advocate for age-positive beauty and empowerment.
: At 96, Squibb recently landed her first-ever leading role in the action-comedy Thelma (2024), proving that "rocket" status has no age limit.
Despite the progress, invisible hurdles remain. Characters over 50 still make up less than a quarter of all personas in blockbusters, and they are four times more likely to be portrayed through stereotypes of frailty or "senility" compared to men. The industry still struggles with "The Ageless Test"—only one in four films features a woman over 50 who is essential to the plot without falling into ageist clichés. Beyond the Stereotypes: The Reality of Aging Women in Films
: In recent seasons, mature women have swept major categories. Jean Smart (74) has become a mainstay at the Emmys for Hacks , while Michelle Yeoh (63) and Jamie Lee Curtis (67) secured historic Oscar wins for Everything Everywhere All at Once .
The "Silver Screen" Renaissance: Mature Women Redefining Entertainment
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