: The definitive agreement was announced on April 6, 1997 , and the acquisition was completed on August 1, 1997 .
: CEO Bill Gates viewed the partnership as a way to deliver "emerging forms of digital broadcasting" to consumers.
: The deal was valued at approximately $425 million in a combination of cash and stock. Strategic Intent : microsoft buys web tv
: Shortly after the acquisition, Microsoft unveiled an improved "Plus" version with a 1.1GB hard drive and a TV tuner for picture-in-picture browsing.
: Microsoft aimed to reach the 50% of U.S. households that did not own a PC but did own a television. : The definitive agreement was announced on April
: It provided a platform to promote core products like the Windows operating system and Internet Explorer browser. Technology and Evolution
Microsoft's acquisition of WebTV Networks Inc. in was a landmark $425 million deal that signaled the tech giant's first major push to dominate the living room by merging the internet with television. The Deal and Strategy Strategic Intent : : Shortly after the acquisition,
: WebTV used a low-cost set-top box and a dial-up connection to allow users to browse the web and send email on a standard TV.
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