Mass | Buying Power

Explain how GPOs help small firms access bulk discounts reserved for large corporations.

: Create a video or article analyzing how retail giants use their massive scale to drive down distributor costs, sometimes buying products for less than what local small businesses pay. mass buying power

: Publish a "How-To" on joining or forming a Group Purchasing Organization (GPO) . Explain how GPOs help small firms access bulk

: Create social media content showing how consumers can pool resources (e.g., buying in bulk at clubs like Costco or Sam's Club) to maintain their standard of living during high inflation. : Create social media content showing how consumers

: Launch a marketing campaign that unlocks deeper discounts only when a certain number of customers commit to a purchase (similar to the original Groupon model).

Highlight industries where this is common, such as healthcare, rent-to-own, or office supplies.

: Provide a list of terms small businesses can leverage when they band together, such as: Lower order minimums. Waived service fees. Extended repayment periods. 3. Consumer/Marketing Content (Engagement)