Kid Cudi & Nigo Want It Bad Apr 2026

The music video, shot in Paris, features Cudi rocking high-fashion looks, emphasizing the intersection of hip-hop and global style.

This wasn't just a random collab; Cudi and NIGO (founder of BAPE and Human Made) have a long-standing friendship rooted in streetwear culture. Kid Cudi & Nigo Want It Bad

"Want It Bad" is the high-energy collaboration between and NIGO , serving as a standout single from NIGO’s 2022 album, I Know NIGO! 🎵 The Vibe The music video, shot in Paris, features Cudi

Produced by , the track features a heavy, synth-driven beat that blends Cudi’s signature melodic hums with a futuristic, upbeat energy. It’s less "sad Cudi" and more "triumphant Cudi," focusing on ambition and the drive to succeed. 🔑 Key Highlights The music video