Introduction To Research Methodology -

Focuses on words, meanings, and the human experience.

Experiments, structured polls, and systematic observations. Analysis: Statistical software (SPSS, R, Python). Introduction to research methodology

Ensuring the study measures what it claims to measure and can be repeated with the same results. Focuses on words, meanings, and the human experience

Before picking a tool, a researcher must decide on their lens of reality: Focuses on words

The belief that reality is socially constructed and subjective. This leads to qualitative data.