Ensure the review leads to a concrete next step or decision.
: The primary goal is to determine the probability of closing and agree on the "next-best actions" for deals that are stuck. deal out
If you are reviewing a system or app that "deals out" offers, rewards, or tasks, focus on these criteria for a "solid" critique: Ensure the review leads to a concrete next step or decision
: A solid review shouldn't just state a problem; it should offer a path to a solution or a suggestion for future iterations. Summary Checklist for a Solid Review Description Specificity Summary Checklist for a Solid Review Description Specificity
: Does the system deliver on its promise? For example, a review of a rewards app might focus on whether it pushes deals out reliably and if the barcode scanner works.
: Don't just list what you think you know—explain why you believe it. Identify who has been spoken to, who hasn't, and who might be championing a competitor.
A successful deal review is a "reality check" for sales opportunities, focusing on identifying gaps and moving deals forward rather than just criticizing performance.