: A Professor Emeritus of Marketing at Indiana University who often comments on the influence of social media and pharmaceutical advertising.

: Cox often breaks down "The Real Story Behind Tony Montana" or compares real-world criminal hubris to the character's descent. Who is Tony Montana?

Tony Montana is the central character of the 1983 film Scarface , portrayed by Al Pacino. He has become a cultural icon for the "American Dream" gone wrong.

: A Cuban refugee who arrives in Miami during the 1980 Mariel Boatlift.