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: For high-volume senders (over 5,000 emails/month), separating streams is considered a best practice to maintain business continuity. User Reviews & Community Feedback buy subdomain
: Subdomains allow for granular reputation management and easier DMARC/SPF configuration specifically for marketing streams. “This lets us configure DMARC differently for the
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A subdomain, on the other hand, is free to create (when hosted under your main domain) and shares many of your existing resources. Pair Networks Are Subdomains Bad for SEO? | SEO FAQ - Fire&Spark