Columns - Buy

If you are looking to purchase or commission a column for your site or publication, follow these best practices:

: If relevant, ask the writer to include local names and places to ground the piece for your specific readers. buy columns

: Columns are defined by their frequency. Decide if you are buying a weekly, bi-weekly, or monthly piece to build a regular audience. If you are looking to purchase or commission

To get the best value for your purchase, provide your writer with a clear framework: : Who is the reader? To get the best value for your purchase,

: Advise the writer to keep sentences and paragraphs short for better readability.

: Clarify if you are buying "first serial rights" (the right to be the first to publish) or full ownership of the text. Tips for Briefing Your Columnist

Are you looking to hire a specific type of columnist, or do you need help for a digital layout instead?