151211-32.jpg

The naming convention of the file, 151211-32 , follows a standard chronological format used by many press outlets: YYMMDD (Year-Month-Day). December 15, 2011.

A controversial and central mechanic of the game that allowed players to customize fighter stats. 151211-32.jpg

This was a pivotal period for Capcom, as they were releasing a massive batch of screenshots and artworks to gaming publications like GamerGen to generate hype for the game's March 2012 launch. 2. The Marketing Role of Promotional Assets The naming convention of the file, 151211-32 ,